We won the Irish eCommerce Awards 2025 for delivering a 160x return with Citylink proving that when performance meets creativity, the results speak louder than the award itself.
Shopping Ads are a highly effective way for retailers to promote their online and local inventory, boost traffic to their website or local store, and reach potential customers across multiple Google channels. Unlike traditional text-based ads, Shopping Ads show users your products with a photo, price, title, and store name information directly in the search results. This gives users a clear perception of the product you are offering before they click the ad. These ads appear at the top of Google search pages, giving your products maximum visibility to potential customers who are actively searching for your offer and intend to buy.
There are two types of Shopping Ads, Standard Shopping campaigns and Performance Max campaigns. Standard Shopping campaigns access selected Google Ads formats and channels such as Google Search, Images, and Maps. Performance Max campaigns offer advanced features and optimizations compared to Standard Shopping campaigns. It also supports a wide range of Google Ads formats and channels. Performance Max features enable Maximize Conversion value and Maximize Conversions, to optimize performance based on your specified goals.
Performance Max Campaigns Benefits:
Performance Max campaigns offer the potential to obtain better-qualified leads by providing users with detailed information directly within the ad, which enhances their ability to make informed purchase decisions. It results in higher conversion rates since customers obtain essential information before clicking on the ad. Pmax campaigns allow advertisers to reach the right audience across all six channels of Google (Google Search, Discover, Maps, Gmail, Display Network, and YouTube).
Through Pmax campaigns, we have access to a wider range of Google Ads formats such as Display Ads, Text Ads, and YouTube Ads. Besides, new AI features were included to help steer the campaign toward your audience.

If you want to know more about this or how we can help, please contact us at info@adheredigital.com or via our contact page.
With over 7 years of scaling Irish and UK businesses, we know what it takes to break through plateaus and push towards 7 figures and beyond.
We don’t just design or market. We align every campaign, integration and strategy to measurable ROI so every euro/pound spent works harder.
While others stop at either marketing or tech, we connect both. One seamless partner with one focus, scaling your revenue.
From local leaders to global names, our results speak for themselves. Irish businesses choose us because we deliver sustainable growth, not vanity metrics.
Built by people who actually run businesses, we think beyond the brief. We care about ROI as much as we care about your growth. We ask the right questions. We work closely. And we don’t stop at “good enough
We know the grind of scaling a business because we’ve lived it ourselves. That’s why we approach every project with an owner’s mindset focused on efficiency, sustainability, and results that actually move the needle.
Our partnerships aren’t transactional, they’re transformational. We embed ourselves into your team, blending strategy, creativity, and technology to deliver growth you can measure, trust, and build on.
Most agencies focus on one side either marketing or tech. At Adhere, we bridge both. We act as your growth-focused tech partner. That means your website, campaigns, integrations Tracking and performance marketing all work together under one partner with one goal scaling your revenue. We are one of a kind.
Yes. We are specialists in Shopify and WooCommerce eCommerce development for Irish and UK businesses. From store setup to advanced integrations and custom middleware, we tailor each build to your business goals.
Absolutely. With over 7 years of scaling brands through performance marketing and eCommerce development, we’ve helped multiple Irish businesses grow to 7 figures and beyond by combining growth strategy, CRO, SEO, paid media and technology.
Everything we do is ROI-driven. We align campaigns, development, integrations and data tracking to measurable outcomes. Every euro or pound spent is tracked, tested and optimised for maximum return.
We work with ambitious businesses of all sizes from SMEs aiming for 7 figures to enterprises looking to optimise. Our process scales with your goals, and our focus is always growth.
We don’t just launch and leave. We offer full ongoing support from platform updates, bug fixes and CRO testing to continuous marketing campaigns and performance reviews.
Yes. As an agency born in Ireland, we understand the local market, audience behaviour and compliance requirements. We combine this with global best practices to give your business a competitive edge at home and abroad.
© We own this… unless our intern uploaded it by mistake.
ahem.. Check out how we helped businesses win through inventive marketing solutions.
90% of all Marketing efforts get zero attention. We cordially invite you to join the 10%. How’s that? Let’s talk!